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Occulus, the Google Maps of B2B Selling

Just as Google Maps lays out the best path for you to get from point A to point B, Occulus lays out the best path for your sales reps to close a deal on time..


Using advanced predictive analytics to analyze complex B2B sales opportunities, Occulus identifies:  

1.  How well the deal is qualified.
2.  The probability the sales rep will win the deal.   
3.  The probability that the deal will close when forecast.  
4.  The optimum path to a successful on-time close. 
5.  Critical information that is missing or incomplete.
6.  RISK of losing the deal or having it slip past the close date.
7.  How to forecast the deal (Commit, Upside or 'Do Not Forecast')

Eliminate 'Deal Fever'

Deal Fever is the tendency to fuzzy thinking that affects Sales Reps as they strive to keep deals alive. It results in a Reality Gap, which is the difference between where the Rep thinks the deal is at (win and close date probability) and where forensic anayisis reveals it is really at.

Collect the Data

 Sales Rep Esitmates are typically based on gut feel with little objective analysis of known data, as there is no consistent way to gather and then interpret the data. Occulus fixes that. Reps simply repond Yes/No/Don't Know for 80 data points (examples below) that Occulus then analyses to provide an objective assessment of the Opportunity and recommendations to move it forward.

For Example...

Technical Alignment

Is the opportunity real?

Is the prospect ready for change now?

How well does our solution align?

What is the inclination to act?

Is there a formal set of requirements?

Can the impact of our solution be measured?

People and Process

How well do we understand the buying process?

Who do we know, don't know and should know?

What is our relationship with decision makers?

Are we aligned with the buying processs?

What is our level of support?

Competition and Timing

Who are we competing against?

How does our solution compare?

How is the competition perceived?

What is the 'do nothing' risk?

What project impact will delay have? 

Analysis You Can Count On and Act On

A one-page graphical summary shows probability of win and validity of the Reps close date estimate. Supporting data includes a detailed SWOT analysis validated with range indicators that provide reliabiity estimates. Missing information (which reduces reliability) is listed along with recommended actions to increase  probaility of win.

All you need to know about a deal in one place.

SWOT Analysis.

Degree of Qualification.

Winning Confidence Factor.

Velocity Chart i.e., rate of progress towards winning.

Missing Information and impact.

Recommended Actions.

Proven Results

As management guru Peter Drucker purportedly said 'what you can measure, you can manage' and that is what Occulus enables you to do. By enabling you to measure the inputs to your sales processes, Occulus empowers you to manage the outcomes.

Average of User Results:

What Others Say

"Occulus is amazingly accurate. It’s quite incredible and very useful. Now all opportunities that are forecast must be analyzed by Occulus first." 

Hunton Witt

 Reston, Maryland

“Occulus gives me a much clearer understanding of where I sit with an opportunity and what I have to do to close it.
It's like having a sales coach with me on every call.”

Rick Biggart

Brampton, Canada

“In my 25 years of selling, I've never seen a sales tool as effective as Occulus in helping close a piece of business.”

Ron Blackwelder

Raleigh, North Carolina

Ready to take action?

Try Occulus on one of your deals now!

Book a Demo

Patrick Boucousis